Financial Institution Solutions

Primax offers unique expertise in developing and delivering merchant acquiring and credit and debit card solutions for financial institutions. Each solution has been customized to provide our clients with a high degree of control and profitability. With different ownership and card issuing/processing options, Primax can create a custom program that fits your unique needs. The choice is yours. Partnering with Primax means you can focus more on your customer relationships and leave the complicated daily operational issues to us.

Merchant Acquiring Program

With Primax, you can be confident that you have a partner that understands the merchant business and more importantly, can deliver a proven program that will allow you to surpass revenue goals. Primax gives you program options that let you decide how much control and management your financial institution would like. These options are known as the Agent and Acquiring Programs. Whichever option you choose, Primax provides access to numerous front-end processing systems.

Agent Program - If you are not knowledgeable or comfortable in the intricacies of risk management within a merchant acquiring program, Primax can assist. With an agent solution, a financial institution does not have the liability or other associated risk factors because Primax takes on all tasks and responsibilities. Primax currently supports over 100 agent financial institutions throughout the U.S. and services more than 5,000 businesses under this program offering.

>>Primax Agent Program Features
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Primax Agent Program Features
  • No expense or liability
  • Marketing materials and assistance provided
  • Generous revenue share
  • No risk or compliance issues

Acquiring Program - This program is for financial institutions who want more control - taking ownership of their merchant processing agreement with each business. This option holds your institution fully liable for all potential losses. Primax can provide full operations management functions to run and maintain your merchant program. Your financial institution can decide what function it would like to keep in-house versus outsource. For example, you can outsource some of your operational functions such as chargebacks and retrievals and continue to provide help desk and equipment support to your merchants.

>>Acquiring Program Features
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Primax Acquiring Program Features
  • Processor system support and education
  • Risk management support
    • Merchant activity monitoring
    • Chargeback processing
    • Compliance management
  • A la Carte Operations Management Services
  • Extensive education
    • Processor system
    • Underwriting
    • Risk management
    • Pricing
    • Marketing
    • Profitability
    • Interchange options

Card Issuing & Processing Program

Traditional Credit Card Issuing - Numerous financial institutions use this model in which they find a vendor to provide processing services and your financial institution performs all or many of the operational functions internally. We support this concept and can provide processing and operational services on an "a la carte" basis.

Some examples of the operational services we provide are listed below:

Each of these services may be customized to meet your specific requirements.

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Advantage Program -The Advantage Program is for a financial institution that wants to own the credit card portfolio and outsource a majority of the operational functions to Primax. The pricing for this option merges 600 different processing price points in to approximately 10 separate price points which include all the day-to-day operational services.

The Advantage Program supports both consumer and commercial card products. If you want to own your program, using the First Data system should put your mind at ease; they are an industry leader that provides a comprehensive and sophisticated approach that can support the complexities of the credit card business. This allows Primax to provide an integrated product approach to support MasterCard and VISA credit card programs.

>>Advantage Program Features
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Advantage Program Features
  • You own the receivables
  • You make the credit decisions
  • Application processing and new account issuance services
  • 24/7 Live Customer Service
  • Daily Settlement Sheet delivered electronically to your accounting department
  • Risk management services, including collections
  • First Data processing fees included
  • We support most MasterCard and VISA products
  • Monthly management reporting package

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Commercial Card Agent Program - The BizCard agent program provides zero liability and no risk to your financial institution. With this option, you are paid a significant referral fee on the sales volume. We guarantee the best customer service, with 24/7 coverage, and a dedication to make your commercial credit card program competitive and profitable.

>>BizCard Program Features
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BizCard Agent Program Features
  • Feature-rich commercial card product for use by business customers:
    • Travel-based enhancements
    • Business rewards
    • Online access to card account
    • Consolidated statement option
    • Automatic payment
    • VIP customer service
  • Competitively priced
  • No risk to your financial institution
  • Initial and ongoing revenue stream
  • Option for your financial institution's name to appear on card face
  • All marketing, operations, risk management and service is provided by Primax